North Essex Business Awards 2016 Finalist!

MediaVita are so thrilled and excited to announce that we are a finalist in New Company category in the North Essex Business Awards 2016! 

Massive thanks to all our customers and family who have supported us over the last 2 and a half years! It just shows that all our hard work, dedication and commitment to our little business has truly paid off with such an achievement!  Even if we don’t win, we are still very proud and honoured to have been selected and will continue to work at the same high level with the same passion!  

Thank you again, Lee and Antony

MediaVita working with local award-winning Fairfield Farm Crisps

MediaVita are excited to have been working alongside husband and wife team Robert and Laura Strathern since March 2016, updating and rebranding their locally produced Fairfield Farm crisps.  The MediaVita team have rebranded and developed the graphics for their delivery fleet, crisp packet and devised a new point of sale.  

Award-winning Fairfield Farm crisps are handcooked on the Strathern family farm in Colchester using exclusive natural and local flavours.
Fairfield Farm crisps can be seen in the recent nationwide co-op advert on TV!

Launch of Crouch Ridge Vineyard


The 4th June 2016 saw the launch of Crouch Ridge Vineyard! MediaVita have worked with Ross and Samantha Longeran since the conception of Crouch Ridge Vineyard and have designed and developed the entire brand and marketing. 

Crouch Ridge Vineyard launched their 2015 Estate Wine at the event, which is a very exclusive medium white wine with limited bottles in production this year.
“Good wines bring people together, we are excited about our wine; to us it is about sharing it with friends, old and new.” – Ross and Samantha Longeran
MediaVita have produced a launch event video showcasing the day, which also demonstrates one of the services that the MV team offer.

MediaVita apply for the Essex Business Awards!

MediaVita are happy to announce that we are submitting entires into the Essex Business Awards under the categories of New Company 2016 and Small Business of the Year 2016!  We are very excited about this and are hopeful to receive an award – we will of course keep you updated!  From this though, we have recognised and realised how important our clients really are and how you have enabled us to get to this position in the first place.  So we would like to offer a very heartfelt THANK YOU to everyone we have worked with and who have supported our business over the past two and half years!

MediaVita has moved!

MediaVita has moved offices to Threshelfords Business Park, Kelevdon in March 2016!  We are delighted to announce our move to a new bigger premises (duck pond and all!) to support our rapidly expanding design business.

We offer all aspects of design from graphic and web design to video animation and pro-active SEO.  We still offer the same high quality design service, so why not come and visit us in our new office with your design and marketing needs!  If you have an idea that you need to bring to life, then we would love to chat – please feel free to email, phone, or even contact us via post if you prefer. We look forward to hearing from you!

Tel: 01376 618200



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20 Shocking Email Marketing Stats All Business Owners Should Know

With 2016 underway, you’d think SnapChat, Vine or some other new and shiny platform would steal the spotlight, but for those of us in the marketing world, these compelling email marketing stats prove that email as a channel is far from obsolete. In fact, it should be a primary facet of your marketing plan now and moving forward.

Email marketing is a powerful vehicle for delivering messages directly to your target audience. Social media has its role in the marketing machine (as well it should), but you have to build your audiences, post constantly and run the risk of not everyone seeing your posts.

For us, email marketing is (and will continue to be) the most important channel any business can use to continually get their name in front of their past and present clients. It’s consistent, targeted, effective, inexpensive and used by over half of the world’s population.

So take a look at these 20 shocking email marketing stats for 2015 and tell me how your business can survive another minute without using email marketing as a primary revenue driver.

1) Email marketing yields an average 4,300% return on investment for businesses in the United States. (Direct Marketing Association)

2) Companies using email to nurture leads generate 50% more sales-ready leads and at 33% lower cost. And nurtured leads, on average, produce a 20% increase in sales opportunitiescompared to non-nurtured leads. (Hubspot)

3) Small business owners estimate that getting an extra hour in their day back from doing their own email marketing (and other activities) is worth $273/hour. (Constant Contact)

4) For every $1 spent on email marketing, the average return on investment is $44.25. (ExactTarget)

5) Marketers consistently ranked email as the single most effective tactic for awareness, acquisition, conversion, and retention. (Gigaom Research)

6) Email conversion rates are three times higher than social media, with a 17% higher value in the conversion. (McKinsey & Company)

7) Email is nearly 40 times better than Facebook and Twitter at acquiring customers. (McKinsey & Company)

8) 70% of people say they always open emails from their favorite companies. (ExactTarget)

9) 95% of those who opt into email messages from brands find these messages somewhat or very useful. (Salesforce)

10) You have just 3-4 seconds to grab your readers’ attention and interest them enough to open and read your email. (Litmus)

11) In Q1 2014, more email was opened on iPhones (38%) than all desktops combined (34%). (MovableInk)

12) 64% of decision makers read emails via mobile device. (EmailExpert)

13) Breakdown of how much time people spend reading email on desktop vs. mobile:  (MovableInk)

0-3 seconds: 37.88%
3-15 seconds: 24.67%
15+ seconds: 37.45%

0-3 seconds: 41.01%
3-15 seconds: 24.93%
15+ seconds: 34.06%

14) 91% of consumers check their email at least once per day on their smartphone, making it the most used functionality. (ExactTarget)

15) Using marketing automation can increase conversion rates by over 50%. (Aberdeen Group)

16) Personalized promotional mailings have 29% higher unique open rates and 41% higher unique click rates than non-personalized mailings. (Experian)

17) Companies that use email list segmentation saw 39% higher open rates and 28% lower unsubscribe rates. (Lyris Annual Email Optimizer Report)

18) Emails with social sharing buttons increase click through rates by 158%. (Nonprofit Hub)

19) The two biggest factors influencing open rates are the organization the email is from (64%) and the subject line (47%). (Chadwick Martin Bailey)

20) If an email does not display correctly, 71.2% will delete it immediately. (BlueHornet)

Armed with the knowledge of these shocking email marketing stats, how much do you plan to change your existing approach to email marketing? And if you need help getting back your day, we can help automate your email marketing for you.